Tag Archives: CTR

32 Tips to Increase Your Google AdWords Click-Through Rate (CTR)

With Google AdWords your click-through rate (CTR) can have a huge impact not only on how much traffic, sales, and revenue it creates – but the cost of advertising can be affected dramatically. One of the main elements that affects your ads’ position and the amount you pay when someone clicks on your ad – is the click-through rate (aka CTR) of your ad(s).

Some of these techniques will work better than others – and as with everything in online marketing, continuous testing is the key to success. There are over 30 different tips and tricks contained in these articles that will help you increase your CTR and lower your AdWords cost. Keep reading →

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Click-through rate (CTR): An overview

What is click-through rate (CTR)? Click-through rate, commonly referred to as “CTR,” is the measurement used to judge how many times an advertisement or link was clicked on compated to the number of impressions that ad or link received. How … Keep reading →

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