Browsing through my Facebook account today I came across an excellent example of word-of-mouth / social media marketing at work in the real world. There’s a theater where I live called The Grand Palace, they launched a promotion tonight on …
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Do you really need 75 different buttons and icons on your website or blog for people to share your content? Look at the items that people are using to spread your content and highlight those on your site. Not every …
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Starting a blog can be a very long, difficult, and frustrating process. From choosing a topic, finding a domain name, creating content, and building traffic – it’s no surprise that so many people have given up on their blogs and said something like “maybe blogging just isn’t for me.”
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With annual revenue believed to be somewhere in the $40-100 million range (possibly higher), Jimmy Buffett has built a remarkable business and brand – one that continues to grow and thrive with each passing year. While his music has been …
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Steve M. Chazin released Marketing Apple: 5 Secrets of the World’s Best Marketing Machine a couple of years ago, a free ebook that looks at some of Apple’s marketing methods. It is an excellent look at some of the strategies …
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This is a great video, brought to my attention through DailyBlogTips. Discussion of what REALLY motivates people and why. From the video’s description: “This lively RSA Animate, adapted from Dan Pink’s talk at the RSA, illustrates the hidden truths behind …
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Many of us have domain names sitting around gathering dust awaiting our next big development idea, or maybe one of your domains is currently in the process of being developed and getting ready to launch. Rather than parking the domain …
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A great way to increase the frequency of your customers (and ultimately revenue) is to employ some type of loyalty program. While many industries have this down to a science (think casinos, and frequent flier programs) – you can give …
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Marketing your product or service with video can be a very powerful way build an online audience. With video, you can appeal to visitors that many marketers overlook (so competition is less fierce) and appeal to a wide audience because …
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If you’re an affiliate marketer, you know that sometimes finding a WordPress theme for your sites can be somewhat of a challenge. For those just starting out in affiliate marketing, you may be lost as to where you should even …
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